I’m not remotely surprised. When I was going to school here in Canada in like Year 9, I realized all the computers at the school had a logo on them that wasn’t familiar as a computer company. It was, however, familiar as the oil company locally. All of the electronics in the school, which were fairly new, all had a logo of one of the three major companies in the area. No doubt tax write off stuff of upgrading computers and donating them to the school but the logo being on there always felt scummy as hell. It was large and prominent. They were openly advertising themselves to kids to get in their good graces before they were ever adults.

Making whole ass games was only the logical next step to target kids.